To allow students worldwide to decipher the world of natural Perfuming Arts according to traditional processes.
To educate and enthuse students in the Art of Perfumery, perfume heritage, aromas, scents and flavours.
To contribute to the establishment of a network of home-grown perfumers worldwide who will promote the use of local raw materials in their own countries so as to protect ecology at national level
To help aspiring perfumers become Master Perfumers focusing on the Art and not on the chemistry of perfume-making and be sought after for their knowledge of the world of natural scents and fragrances.
To become the leaders in online education for the Perfuming Arts.
To reacquaint people to the tradition of scents through the rediscovery of the Essence of Nature